“In the long run, we are all dead” – Some thoughts on coffee macroeconomics and possible countercyclical action
This is part of a multi-part blog series following up on my talk at the SCA’s Re:Co Symposium. In my talk, inter alia I argued that differentiation strategies may not be enough to solve fundamental macroeconomic issues; rather, I called for a holistic ‘sprinkler solution’ to the ‘macro-economic fire’ the sector is facing. This blog … Continue reading “In the long run, we are all dead” – Some thoughts on coffee macroeconomics and possible countercyclical action